Ford F-150 Wins 2024 Fleet Truck of the Year – Again


In winning multiple Truck of the Year Awards, fleet managers cited the F-150’s dependability, ruggedness, durability, performance, and fuel efficiency (particularly the EcoBoost engines).

Photo: Ford Motor Co. / Automotive Fleet

What can you possibly write that hasn’t already been written about the Ford F-150? It’s not just a fleet icon, it’s an American icon. And once again, F-150 was named Truck of the Year by Automotive Fleet

The Ford F-Series has been the best-selling vehicle in the country for 42 years in a row. It has been awarded the Truck of the Year Trophy more than any other truck model, and the competition is stiff. 

Ford F-150 Updates for 2024

In winning multiple Truck of the Year Awards, fleet managers cited the F-150’s dependability, ruggedness, fuel efficiency (particularly after the introduction of the EcoBoost engines), durability, and performance, and they cited Ford’s fleet support.

The last major redesign of the F-150, the truck’s fourteenth generation, came in 2021. It received a mid-cycle refresh for the 2024 model year. 

For 2024, the base 3.3-liter V6 engine was replaced with a more powerful 2.7-liter EcoBoost V6, while the hybrid PowerBoost model now comes at cost parity with the 3.5L EcoBoost engine.

Ford now offers an optional side-swinging tailgate that improves access to the bed when towing. The Pro Power Onboard generator system was made standard on hybrid models. 

All trims now come with a 12-inch touchscreen.

“We are thrilled that the Ford F-150 has been named the 2024 Fleet Truck of the Year for the 10th time since 2003,” said Kevin Lieberum, F-150 and F-150 Lightning brand marketing manager for Ford Pro. At Ford Pro, we constantly listen to our customers to make the F-150 work even better for them — like bringing the hybrid back to XL. 

“We’re proud to be the #1 commercial vehicle leader, a position made possible by the innumerable businesses and professionals worldwide who choose the F-150. There’s no greater honor than earning our customers’ trust and recognition, and we are deeply grateful for their continued support.” 

Ford F-150 Milestones

Here are some of the F-150’s advancement milestones since its introduction:

1948 – The Ford F-Series launched, initially designed for agricultural and commercial use.

1975 – Introduction of the F-150 model, bridging light- and heavy-duty capabilities.

1987 – Introduction of fuel-injection engines for improved efficiency.

1999 – Expansion with the Super Duty lineup for heavier payloads and towing.

2011 – Introduction of the 3.5L EcoBoost V6 engine, offering a balance of power and fuel economy.

2015 – Shift to a high-strength, military-grade aluminum-alloy body, reducing weight and improving fuel efficiency.

2021 – Debut of the F-150 Hybrid, combining power with fuel efficiency.

2022 – Introduction of the all-electric F-150 Lightning.

Fleet Truck of the Year, Historical

Ford F-150 has taken the title 10 times since the awards inception in 2003. 

  • 2024    Ford F-150
  • 2023    Chevrolet Silverado 1500
  • 2022    Ford F-Series Super Duty
  • 2021    Ford F-150
  • 2020    Ford F-150
  • 2019    Ford F-150
  • 2018    Chevrolet Silverado 1500
  • 2017    Chevrolet Silverado 1500
  • 2016    Ford F-150
  • 2015    Ram 1500
  • 2014    Ford F-150
  • 2013    Chevrolet Silverado 1500
  • 2012    Ram 1500
  • 2011    Ford F-150
  • 2010    Chevrolet Silverado 1500
  • 2009    Chevrolet Silverado 1500
  • 2008    Chevrolet Silverado 1500
  • 2007    Ford F-150
  • 2006    Ford F-150
  • 2005    Chevrolet Silverado 1500      
  • 2004    Chevrolet Silverado 1500      
  • 2003    Ford F-150



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