Loomerâs links to the Trump campaign in 2020 appeared to run deeper than just an endorsement. Mediaite reported at the time that the Trump campaign was using Loomerâs email list to solicit donations, and a Trump campaign fundraising email sent in January 2020 sent from â2020 Illoominate Media,â a media firm owned by Loomer.
Loomer also ran for Congress again in 2022 in a different Florida districtâthis time without Trumpâs endorsementâbut failed to win her Republican primary.
In April 2023, the New York Times reported that Trump had tried to hire Loomer to be part of his reelection campaign team, but the idea was ditched following outrage from some of the former presidentâs biggest supporters. Several months after the New York Times report was published, Loomer posted a video of herself with Trump on X, captioned: âBest President Ever. I love him so much.â Trump reciprocated, calling Loomer âterrificâ and âvery special,â adding: âYou are a very opinionated lady, I have to tell you that. And in my opinion, I like that.â
Not everyone in Trumpworld hates her, either. In October, Trump campaign senior adviser Jason Miller appeared on Loomerâs show on Rumble, and said to her: âI love what youâre doing.â Alex Bruesewitz, a Trump campaign advisor, also praised Loomer, writing on X: âLaura is a great journalist and a great American.â
In November, Donald Trump Jr. said he would âlove to seeâ Loomer appointed as his fatherâs press secretary âjust to watch DC just explode.â Loomer responded by saying she would âgladly acceptâ and that ânobody will fight for President Trump harder or defend him against the fake news media harder than I will.â
A few months later, Loomer traveled on Trumpâs plane when he visited Iowa on a campaign stop in early January. Her associations with Trump didnât stop her conspiracy-addled posts: while there, she claimed the attack on the Capitol was an âinside jobâ and wrote on X, âPersonally, I think J6 should be a national holiday in which we celebrate the bravery of American patriots who protested a stolen election.â
Trumpâs support of Loomer is well documented, even by Loomer herself. The official Trump campaign website has shared articles from Loomerâs own site on multiple occasions, including several articles attacking the judges overseeing Trumpâs various criminal trials. When Loomer posted a video of her badgering Florida governor Ron DeSantis, Trumpâs campaign challenger, the former president shared it. He shares a lot of what she writes, including her false claim that she obtained a copy of Harrisâ birth certificate that does not say the vice president is American or Black. âKamala Harris is NOT black and never has been,â Loomer wrote in a post on Truth Social, which Trump shared on the platform.
âEvery time President Trump sees me, he always says, ‘You’re so smart. I love your site so much. You’re so intelligent. I love your articles. … I read your website every day,ââ Loomer said on her Loomer Unleashed podcast.
Unlike a lot of other far-right figures in Trumpâs orbit, Loomer does not appear to be playing politics. She doesnât couch her hatred in coded language to appear more mainstream, and though this has led to her being ostracized by many right wing figures, Trump has stayed loyal.
âShe was largely a joke among the far right, who saw her antics as cringe and over done,â Joan Donovan, an assistant professor of journalism and emerging media studies at Boston University tells WIRED. This is exactly what Trump wants, Donovan says: âShe is willing to say the quiet part out loud. She is known for the kind of incendiary and bigoted rhetoric that Trump is told by political strategists would sink his chances of winning.â