Pitch Deck Library / Guy Kawasaki 10/20/30 Rule

Guy Kawasaki 10/20/30 Rule

Guy Kawasaki's rule is ten slides, twenty minutes, and no font smaller than thirty points. Use it as a discipline to keep any pitch tight and skimmable.

The slide-by-slide outline

Best used when: Any early-stage raise.

1. 1 Title and contact
2. 2 Problem or opportunity
3. 3 Value proposition
4. 4 Underlying magic or technology
5. 5 Business model
6. 6 Go-to-market plan
7. 7 Competitive analysis
8. 8 Management team
9. 9 Financial projections and key metrics
10. 10 Current status, milestones, and the ask

Guy Kawasaki 10/20/30 Rule (Seed deck)
Best for: Founders who tend to over-explain and need a hard ten-slide limit.

Slides:
1. Title and contact
2. Problem or opportunity
3. Value proposition
4. Underlying magic or technology
5. Business model
6. Go-to-market plan
7. Competitive analysis
8. Management team
9. Financial projections and key metrics
10. Current status, milestones, and the ask

Source: Guy Kawasaki (https://guykawasaki.com/the-only-10-slides-you-need-in-your-pitch/)
Via Hold Tight, holdtightpodcast.com/pitch-deck-templates

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